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Monkey Brand, for Cleaning Golf Implements. 1891. Creator: Unknown
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Monkey Brand, for Cleaning Golf Implements. 1891. Creator: Unknown
Monkey Brand, for Cleaning Golf Implements. 1891. From "The Graphic. An Illustrated Weekly Newspaper", Volume 44. July to December, 1891
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Media ID 36240550
© The Print Collector/Heritage Images
Advert Advertisement Anthropomorphic Anthropomorphism Banister Bannisters Brand Brand Name Branded Cleaning Product Mammal Monkey Monkies Primate Staircase Stairs Stairway The Graphic Brookes Soap Monkey Brand
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Monkey Brand, for Cleaning Golf Implements,
EDITORS COMMENTS
an intriguing and whimsical advertisement from the Victorian era, showcases a playful monkey engaged in a meticulous cleaning routine for golf implements. The monkey, dressed in a striped shirt and holding a golf club, is perched on a grand staircase, surrounded by ornate bannisters and architectural features. The monkey's human-like demeanor and anthropomorphic qualities add an amusing touch to the advertisement for Brookes Soap, the unseen but implied cleaning solution. The advertisement was published in "The Graphic: An Illustrated Weekly Newspaper" in 1891, a time when advertising was an art form in itself. The image, with its high contrast and intricate details, captures the attention of the viewer and effectively conveys the message that even golf equipment requires regular cleaning. The monkey's serious expression and attentiveness to the task at hand add a sense of importance to the seemingly mundane activity. The use of anthropomorphism, a common advertising technique in the 19th century, adds a charming and memorable element to the advertisement. The monkey's presence also appeals to children and adds a sense of fun and lightheartedness to the advertisement. The image is a testament to the creativity and ingenuity of advertisers during this era, who used visual storytelling to capture the public's imagination and promote their products. Overall, this advertisement is a fascinating glimpse into the past, showcasing the use of anthropomorphism and whimsy in advertising, as well as the attention to detail and artistic flair of the illustrators of the time.
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