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Poster for Le Fauteuil soap (colour litho)
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Poster for Le Fauteuil soap (colour litho)
PER233992 Poster for Le Fauteuil soap (colour litho) by French School; Private Collection; (add.info.: Savon ideal Le Fauteuil extra garanti pur; Paranque et cie, Marseille; ); French, out of copyright
Media ID 22361718
© Bridgeman Images
Label Laundress Laundry Line Trademark Wash Washerwoman Washing
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EDITORS COMMENTS
This vibrant and eye-catching poster for Le Fauteuil soap is a true testament to the creativity of French School artists. With its bold colors and intricate details, it immediately captures the viewer's attention. The advertisement showcases a beautiful woman, elegantly dressed in period clothing, standing proudly next to a tub filled with laundry. The image exudes femininity and grace while subtly conveying the effectiveness of the soap being promoted. The label prominently displays the words "Savon ideal Le Fauteuil extra garanti pur" emphasizing its purity and quality. It also includes the name of Paranque et cie, Marseille, indicating that this soap was produced by them. The composition cleverly incorporates elements associated with washing and cleanliness such as a clothesline in the background and a washerwoman diligently working nearby. These visual cues reinforce the message that using Le Fauteuil soap will result in spotless garments. While this print does not mention commercial use or provide information about the company behind it, it serves as an excellent example of vintage advertising artistry. Its timeless appeal continues to captivate viewers even today. Bridgeman Images has preserved this piece from their private collection, allowing us to appreciate both its historical significance and artistic beauty.
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